Use a strong and clearly worded thesis statement in your opening paragraph, and continue to use it as a reference point as you develop your argument.
If you want to persuade an audience with your argument, they need to be able to follow it.
With that in mind, we offer a few quick tips that will set you on the right path.
Everyone loves a good story, but that is not what you’re trying to write here. Your audience should fully understand from the start where you stand and what you intend to argue.
If your writing lacks organization, that’s not going to happen.
Organization starts with a clear, argumentative thesis statement (as mentioned above).Remember, above all, you need to own your argument, and these tips should help you approach the task with confidence.Of course, you’ll be writing a lot more than just persuasive essays in college.Whether you're arguing against junk food at school or petitioning for a raise from your boss, knowing how to write a persuasive essay is an important skill that everyone should have.Whether you’re attending college on campus or you’re pursuing an online degree, at some point, you will need to write at least one persuasive essay.Don’t rely on unfounded assumptions and don’t fudge data in favor of your argument. The key is that you must support your argument, with the aforementioned research, logic, and organization.Don’t be content to just state a point and expect it to win your audience over wholeheartedly.Present your argument, support it with strong evidence, analyze that evidence, and continually develop a sense of why, what, and how all of it together makes your stance the correct one. We’ve already covered logos and pathos here above, but ethos must be addressed.If you are making a persuasive argument, you have an ethical obligation not to manipulate or mislead your audience.Do not attempt to do this off the top of your head. This rule applies to any schoolwork: you tend to do your best work in the areas where you have the greatest interest. If you have the choice, pick a topic that you are passionate about.Create an outline beforehand that identifies your thesis statement, lists major points, cites evidence-based supporting points, and makes note of potential counter-arguments. You’re much more likely to construct a good argument if you feel like you have some proverbial skin in the game.